By Frederic Leblanc
After Google launched their algorithm updates, Panda and Penguin, Seo as we knew it before changed totally. Webmasters had been complaining that their sites lost ranking, had been de-indexed as well as sandboxed. But you don't have to worry about that anymore, we'll explain the latest SEO news you'll need to know within this new era.
Latest SEO news revealed
The first update was Google Panda, released in February, 2011. Google panda is in charge of detecting poorly written content material, spun articles, keyword stuffed content, etc. Before Panda, webmasters usually used 1 post and even 40 differents versions from the exact same post for their hyperlinks building campaign, this technique doesn't work anymore. The algorithm following this update is so potent that it can recognize your article's topic by sorting out each feasible keyword, phrase you utilized in your post. Google is intelligent, when you have crappy content, they will notice, sooner or later they will.
This update is not that bad, actually the answer is fairly simple: hire a great writer, write the content your self, and create for people and not for the search engines.
And now we introduce to you, the true nightmare of all webmasters, Google Penguin update. This is the genuine deal, the update that ended a large number of websites and punished millions. This bad boy is watching the methods you use for developing hyperlinks for your web site. No more Black Hat Search engine optimization, which implies that those "10,000 hyperlinks each day campaigns" are out of the game for good. Utilizing Black Hat techniques is completely forbidden now, all those automatic tools we used to make use of are now practically useless, there are people who still use it but now it has to be nearly manual so there is no danger. Even Gray Hat techniques are dead. In this latest SEO news, what Google is attempting to attain with this update is that Google desires to show high quality, relevant content to its users so why would he rank your Overly-optimized, complete of irrelevant content material website?
It's all about White Hat methods now, and it should happen to be that way since the very beginning. Most of the so called "SEO experts" had been actually scammers and what happened to them now? They're out from the business. Prior to it was extremely profitable to make a product (generally ebooks), create a website or landing page and after that run the HEAVIEST black hat campaign ever and rank it inside a matter of months. All they cared was about the simple cash, not really caring about how visitors benefited from it. Latest SEO news inside a nutshell (suggestions included)
Produce a high quality item or service about some thing you're passionate about. We want effective company that keeps the money flowing for many years. In case your product is good enough, you will get money, do not rush it. Create a well-designed web site to market your product/service. Tip: include a weblog inside your site. Google loves new content, and the very best method to add every day or weekly content material is through a blog in your web site. Market your web site the right way, White Hat methods only. Quit attempting to take shortcuts simply because within the lengthy run, they do more harm than good..
That is it. Now you realize exactly what to prevent and what to complete. You may also Google "Latest SEO news" for much more tips and great practices you can apply to your web site.
Latest SEO news revealed
The first update was Google Panda, released in February, 2011. Google panda is in charge of detecting poorly written content material, spun articles, keyword stuffed content, etc. Before Panda, webmasters usually used 1 post and even 40 differents versions from the exact same post for their hyperlinks building campaign, this technique doesn't work anymore. The algorithm following this update is so potent that it can recognize your article's topic by sorting out each feasible keyword, phrase you utilized in your post. Google is intelligent, when you have crappy content, they will notice, sooner or later they will.
This update is not that bad, actually the answer is fairly simple: hire a great writer, write the content your self, and create for people and not for the search engines.
And now we introduce to you, the true nightmare of all webmasters, Google Penguin update. This is the genuine deal, the update that ended a large number of websites and punished millions. This bad boy is watching the methods you use for developing hyperlinks for your web site. No more Black Hat Search engine optimization, which implies that those "10,000 hyperlinks each day campaigns" are out of the game for good. Utilizing Black Hat techniques is completely forbidden now, all those automatic tools we used to make use of are now practically useless, there are people who still use it but now it has to be nearly manual so there is no danger. Even Gray Hat techniques are dead. In this latest SEO news, what Google is attempting to attain with this update is that Google desires to show high quality, relevant content to its users so why would he rank your Overly-optimized, complete of irrelevant content material website?
It's all about White Hat methods now, and it should happen to be that way since the very beginning. Most of the so called "SEO experts" had been actually scammers and what happened to them now? They're out from the business. Prior to it was extremely profitable to make a product (generally ebooks), create a website or landing page and after that run the HEAVIEST black hat campaign ever and rank it inside a matter of months. All they cared was about the simple cash, not really caring about how visitors benefited from it. Latest SEO news inside a nutshell (suggestions included)
Produce a high quality item or service about some thing you're passionate about. We want effective company that keeps the money flowing for many years. In case your product is good enough, you will get money, do not rush it. Create a well-designed web site to market your product/service. Tip: include a weblog inside your site. Google loves new content, and the very best method to add every day or weekly content material is through a blog in your web site. Market your web site the right way, White Hat methods only. Quit attempting to take shortcuts simply because within the lengthy run, they do more harm than good..
That is it. Now you realize exactly what to prevent and what to complete. You may also Google "Latest SEO news" for much more tips and great practices you can apply to your web site.
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