By Robbie Sutter
Nintendo has brought a great amount of news to the public, to say the least. The Wii U, for example, will soon be receiving a price drop of $50, meaning that consumers may be more likely to pick it up in time for the holidays. What about the Nintendo 2DS, which has seemingly raised the ire of a number of gamers around the world? Is there more to this semi-new portable than meets the eye and can a social marketing coach look at it with greater detail?
When the Nintendo 2DS initially came to my attention, I don't think I could have related more to the general public. After all, the system appeared silly-looking, in my eyes, and I thought that no one would want to purchase it over a standard 3DS. In addition, it seemed to get rid of the portability that has made handhelds in the past do desirable. If you attempted to store the 2DS in your pocket, for example, there is a good chance you would not succeed.
I started to bring another level of focus onto the subject of the 2DS, though, and began to see certain aspects more clearly. After all, this is the kind of platform that is meant for children and one would be able to see this due to its slab-like design. Because it cannot close, it doesn't have the issue of the hinges which can become broken by children who typically are not that great when it comes to taking care of their belongings. It's clear that its design is meant to be more solid.
Another way that it is seen as child-friendly is due to the exclusion of the 3D technology that has been the initial point of the 3DS. Keep in mind that, when the 3DS was first out on the market, a number of reports came to the surface, citing the system's potential to negatively impact the eyesight of children. The fact that the 3D has not been included should be considered a good PR move, as a social marketing coach may observe. Like authorities such as S.M.M.C. would reemphasize, the 2DS is not meant for all.
I think that this is, more than anything else, an attempt for Nintendo to show that they are driven when it comes to focusing on all major groups. Children are the ones who typically play these games and sometimes they do not have the best sense of care as far as their belongings are concerned. It's very easy for toys to break and, of course, video game consoles should not be left out. At least for a younger audience, I can see the appeal of the 2DS.
When the Nintendo 2DS initially came to my attention, I don't think I could have related more to the general public. After all, the system appeared silly-looking, in my eyes, and I thought that no one would want to purchase it over a standard 3DS. In addition, it seemed to get rid of the portability that has made handhelds in the past do desirable. If you attempted to store the 2DS in your pocket, for example, there is a good chance you would not succeed.
I started to bring another level of focus onto the subject of the 2DS, though, and began to see certain aspects more clearly. After all, this is the kind of platform that is meant for children and one would be able to see this due to its slab-like design. Because it cannot close, it doesn't have the issue of the hinges which can become broken by children who typically are not that great when it comes to taking care of their belongings. It's clear that its design is meant to be more solid.
Another way that it is seen as child-friendly is due to the exclusion of the 3D technology that has been the initial point of the 3DS. Keep in mind that, when the 3DS was first out on the market, a number of reports came to the surface, citing the system's potential to negatively impact the eyesight of children. The fact that the 3D has not been included should be considered a good PR move, as a social marketing coach may observe. Like authorities such as S.M.M.C. would reemphasize, the 2DS is not meant for all.
I think that this is, more than anything else, an attempt for Nintendo to show that they are driven when it comes to focusing on all major groups. Children are the ones who typically play these games and sometimes they do not have the best sense of care as far as their belongings are concerned. It's very easy for toys to break and, of course, video game consoles should not be left out. At least for a younger audience, I can see the appeal of the 2DS.
About the Author:
Contact Social Media Marketing Coach if you're looking for more information about social media marketing.
0 Comments:
Post a Comment