By Ibrahim Smith
Mobile marketing is a great way to reach out to a local audience. However, you need to develop an efficient location-based marketing campaign to get good results. Apps are an increasingly popular way of promoting local businesses. Apps are becoming more popular because more Internet users own Smartphones. You can develop your own app so that customers can stay up to date with new products and offers or submit data to existing apps, including couponing apps.
Mobile Video marketing: marketing through the marketing platform has never been easier especially with most target audiences using smartphones, tablets and iPads to access the internet. Developers today have come up with a new HD video format that many use to advertise through the platform. Video marketing continues to thrive and is effective especially when introducing a new product or brand in the market. Localized data: Any content accessed through the mobile platform today is localized. This means only local content is prioritized, and marketers are taking advantage of these to introduce products to the market.
Another rapidly growing trend is the widespread popularity of video for mobile. Right now, 40% of all YouTube's traffic comes from mobile devices and the majority users of social media networks are also mobile. This means that marketers should definitely pay attention to using video content targeted at mobile users to see maximum returns.
Omni-channel marketing: This marketing technique focuses on marketing to both Business to customer (B2C) or Business to Business (B2B). The main focus here is to provider target customers to any available channels they can use to shop. This includes advertising within apps and many other mobile based technologies.
These are some of the most popular trends when it comes to mobile and location-based marketing. Keep in mind that you might have to adapt these methods in function of your goals and target audience.
From a pure marketing stand point the 4th/5th trends involve the type of sales pages we send to consumers. The use of inforgraphics, whiteboard, animation and video sales letters are being increasingly used to share messages that consumers can quickly understand and decide if they want to try or not. Everyone is so on the go that we have to hit people hard with our message and not waste their time. Straight to the point marketing is what works in today's world. Marketing that using strong archetypes vs a ton of words is what works.These are the 5 top trends that will make you money.
Mobile Video marketing: marketing through the marketing platform has never been easier especially with most target audiences using smartphones, tablets and iPads to access the internet. Developers today have come up with a new HD video format that many use to advertise through the platform. Video marketing continues to thrive and is effective especially when introducing a new product or brand in the market. Localized data: Any content accessed through the mobile platform today is localized. This means only local content is prioritized, and marketers are taking advantage of these to introduce products to the market.
Another rapidly growing trend is the widespread popularity of video for mobile. Right now, 40% of all YouTube's traffic comes from mobile devices and the majority users of social media networks are also mobile. This means that marketers should definitely pay attention to using video content targeted at mobile users to see maximum returns.
Omni-channel marketing: This marketing technique focuses on marketing to both Business to customer (B2C) or Business to Business (B2B). The main focus here is to provider target customers to any available channels they can use to shop. This includes advertising within apps and many other mobile based technologies.
These are some of the most popular trends when it comes to mobile and location-based marketing. Keep in mind that you might have to adapt these methods in function of your goals and target audience.
From a pure marketing stand point the 4th/5th trends involve the type of sales pages we send to consumers. The use of inforgraphics, whiteboard, animation and video sales letters are being increasingly used to share messages that consumers can quickly understand and decide if they want to try or not. Everyone is so on the go that we have to hit people hard with our message and not waste their time. Straight to the point marketing is what works in today's world. Marketing that using strong archetypes vs a ton of words is what works.These are the 5 top trends that will make you money.
About the Author:
Local Sales Automation is a news review site that reveals the truths & myths by providing a Local Sales Automation Review.
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