By Jason McDonald
It wasn't too long ago that Ring of Honor was able to strike a groundbreaking deal. As a matter of fact, it was only during June that ROH was able to find its way to Destination America, which was nothing short of a tremendous movement for the popular wrestling company. Marketing has always played a role in the success of a wrestling promotion, as I am sure any Long Island advertising agency can attest to. With that said, there exist numerous details I'd like to cover.
If you're curious to know about Ring of Honor, what you should be familiar with is that it was created in 2002 with a purpose. Specifically, it was a wrestling company designed to cater to the older demographic of wrestling enthusiasts, which it was able to on a regular basis. However, unlike World Wrestling Entertainment and the like, ROH struggled to obtain mainstream exposure. It's for this reason that the aforementioned Destination America deal was so monumental.
The only television that Ring of Honor had beforehand was via Sinclair Broadcast Group, which has been a long-time affiliate of the promotion. Up until a couple of months ago, wrestling fans had to scour the Internet for matches and shows that the promotion in question put on. With this new deal, though, awareness has been built to a greater level. Even so, more work can stand to be completed, especially when you think about the importance of marketing.
It's for this reason that I would like to draw attention to the potential that a Long Island advertising agency will be able to boast. The reason for this is that not only can the agency in question influence social media channels, for the better, but website design as well. When elements like these are set at high levels of quality, in terms of pro wrestling, television ratings stand the chance of improving. This is the ultimate goal, as illustrated by firms like fishbat.
Regardless of where Ring of Honor goes from here, it's easy to see that it will maintain an audience all the same. Since its creation in 2002, it has slowly carved out a niche for itself, as a promotion that's tailored to an older group of fans. While other companies may focus on including other groups, ROH took a more mature route, and it was for the better. Not only has marketing played into it, but the talent involved and the passion they possess have done wonders and will continue to do so.
If you're curious to know about Ring of Honor, what you should be familiar with is that it was created in 2002 with a purpose. Specifically, it was a wrestling company designed to cater to the older demographic of wrestling enthusiasts, which it was able to on a regular basis. However, unlike World Wrestling Entertainment and the like, ROH struggled to obtain mainstream exposure. It's for this reason that the aforementioned Destination America deal was so monumental.
The only television that Ring of Honor had beforehand was via Sinclair Broadcast Group, which has been a long-time affiliate of the promotion. Up until a couple of months ago, wrestling fans had to scour the Internet for matches and shows that the promotion in question put on. With this new deal, though, awareness has been built to a greater level. Even so, more work can stand to be completed, especially when you think about the importance of marketing.
It's for this reason that I would like to draw attention to the potential that a Long Island advertising agency will be able to boast. The reason for this is that not only can the agency in question influence social media channels, for the better, but website design as well. When elements like these are set at high levels of quality, in terms of pro wrestling, television ratings stand the chance of improving. This is the ultimate goal, as illustrated by firms like fishbat.
Regardless of where Ring of Honor goes from here, it's easy to see that it will maintain an audience all the same. Since its creation in 2002, it has slowly carved out a niche for itself, as a promotion that's tailored to an older group of fans. While other companies may focus on including other groups, ROH took a more mature route, and it was for the better. Not only has marketing played into it, but the talent involved and the passion they possess have done wonders and will continue to do so.
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For information regarding the services a Long Island advertising agency may offer, consult fishbat today.
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