By Amar Khan
Universal Analytics was first offered in October, 2012. Google recently announced that they were taking the system out of the beta stage. The result is that all of the site's features, reports and classic tools are now available to everybody who wants them. This includes the remarketing and audience reporting features. The announcement made by Google included the following points:
I firmly believe that Google Analytics will help me with my online business. It will give me certain tools, like reporting and audience marketing, that will make sure my website is totally optimized. This is probably one of the most critical steps during this whole process.
People I know who have been using the beta say that they have seen huge improvements in audience interaction and attracting new visitors, who turn into customers and clients. If that doesn't excite you in online marketing, then I don't know what will.
However, these customers are few and far between. Especially when it comes to analytics. The new features combined with the old makes Universal Analytics a great tool for webmasters. In comparison with other analytics programs, Google's service comes out on top. The information it gathers is comprehensive and very useful when it comes to setting business goals.
Not to mention, advertisers are familiar with Google analytics. If websites send their reports to potential advertisers, the advertisers will know how much reach the site has. This will help then decide whether or not to purchase advertising. Overall, this system is beneficial to both advertisers and webmasters. Now that the kinks have been worked out, Universal Analytics is now more powerful than ever before.
Universal Analytics will be available to Premium users along with other features. You can however use Universal Analytics without upgrading to a Google Premium account. You should however consider investing in a Google Premium account if you mostly use the Internet to market your products. Universal Analytics is probably the best tools available for analytics. You can now get some useful data on Smartphone and tablet users to get a better idea of how efficient your outreach strategies truly are.
I firmly believe that Google Analytics will help me with my online business. It will give me certain tools, like reporting and audience marketing, that will make sure my website is totally optimized. This is probably one of the most critical steps during this whole process.
People I know who have been using the beta say that they have seen huge improvements in audience interaction and attracting new visitors, who turn into customers and clients. If that doesn't excite you in online marketing, then I don't know what will.
However, these customers are few and far between. Especially when it comes to analytics. The new features combined with the old makes Universal Analytics a great tool for webmasters. In comparison with other analytics programs, Google's service comes out on top. The information it gathers is comprehensive and very useful when it comes to setting business goals.
Not to mention, advertisers are familiar with Google analytics. If websites send their reports to potential advertisers, the advertisers will know how much reach the site has. This will help then decide whether or not to purchase advertising. Overall, this system is beneficial to both advertisers and webmasters. Now that the kinks have been worked out, Universal Analytics is now more powerful than ever before.
Universal Analytics will be available to Premium users along with other features. You can however use Universal Analytics without upgrading to a Google Premium account. You should however consider investing in a Google Premium account if you mostly use the Internet to market your products. Universal Analytics is probably the best tools available for analytics. You can now get some useful data on Smartphone and tablet users to get a better idea of how efficient your outreach strategies truly are.
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