Facebook App Links Allow Deep Links Between Mobile Apps

Posted by Hadraj Youssef On Wednesday, May 21, 2014 0 Comments
By Ahmad Faisal


Anyone that does online advertising, especially when trying to generate organic traffic, understands the importance of getting as many back links as possible. Backlinks are the lifeblood of any business online, especially when trying to rank high on the search engines.



Thankfully, there's such a thing as App Links. What is it? It's an initiative by Facebook which allows developers to link their apps. It is an open source and yes, free solution that enables developers to link between their apps. The good thing about it is that there are no complicate programming languages involved. You only need to use basic tags and HTML code to implement it.

Apps within Facebook can now be interlinked with another app from the same developer. One can use the same log in details used on one app to log into another. This is a significant step for Facebook as it allows users to discover more apps that can be beneficial to them. Apps within the same genre can now be interlinked through this feature to increase navigation across apps within the platform.

There are some very practical applications of App Links. You can use the data to deep-link to your app, take your users from a webpage to an applications store where they can download our app. You could also use it to take users from the app to the web to view content. Although much needs to be done in order to make App Links truly easy for anyone to do, at least the protocol that's been released is easy for any developer to do.

If you have a business, and you would like to tap into mobile traffic, this is the next away to start connecting with PC users, and cellular phone users, driving more traffic to your products and services.

There are many reasons that the latest announcement from Facebook in regard to the app links initiative have become the focus of many that market on the Internet today. Having the ability to link anywhere on your mobile phone is something that has been possible, but not that easy to do. If you have done linking on the Web, boosting your position on the search engines, is all about getting links back to your site are the more links that you have, the easier it is for people all over the world to find what you have to offer.




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