Google Launches Phone Call Tracking For Webmasters

Posted by Hadraj Youssef On Tuesday, October 14, 2014 0 Comments
By Bilal Hamdan


As a part of its continuing effort to improve the AdWords system, Google has recently launched a new option named Website Call Conversions. This option adds a new conversion type to the AdWords system, and permits webmasters to track phone calls which take place if a user lands on a website after clicking on an AdWords ad.



The savings catcher app, nevertheless, is revolutionary. This app is offered for iOS and Android, as well as in a desktop form. The app offers purchasers a method to make sure that they are getting the best value for money when they buy something from Walmart.

All purchasers are required to do is download the app, then make use of their phone's camera to scan the QR code on their receipts. The app will process the information on the receipt, and assist them to make sure that they're getting the best charges for the item.

Regrettably, the method is unable to track real conversions, so there is no manner of realizing whether those callers purchase something before the call is concluded, but the metrics are still good and there are other contact center particular apps that provide more detailed logging, so webmasters who have to track more detailed metrics will have the way to do so. Currently, Google is providing the facility in Australia, France, Germany, Spain, the UK and the USA.

While this new option is certainly a boon for webmasters, it is important to note that the option does not support tracking of the actual call itself. So, if a firm owner wants to be aware of when a call actually results in a sale they will have to use a different tracking option to find that out. The good news is that there is a lot of applications out there that can fulfil precisely that role for your business.

Walmart has just launched its innovative Savings Catcher, a killer app that is possibly the best thing to come to the sphere of retail in recent years. The app takes an old-fashioned concept and adds a new high tech twist to it. Walmart's best charge guarantee is not exactly revolutionary. The "lowest prices, anytime" mantra has been a part of Walmart's core philosophy since the 60s, and the idea that purchasers are price conscious has been with us for as long as money has existed. The savings catcher app, nevertheless, is revolutionary.




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