Great Ideas For Marketing Presentation

Posted by Hadraj Youssef On Thursday, July 18, 2013 0 Comments
By Max Andersen

Convincing your audience to vote for your marketing plans can be a challenge and because of this, you would need to come up with different effective ideas to present your proposals. You would need some tools and some strategies to ensure an effective discussion and for the proposal to linger on the minds of your listeners. Begin with announcing your goals for the business and follow it up with further elaboration of ideas on your reserves.

Points in Presenting Marketing Plans

A good presentation has an outstanding content, a clear goal, organized format and includes some things that will surely catch the attention and interest of the attendees. Another thing that you have to remember while presenting is to KISS or by keeping it short and simple. Your attendees may have other things to do and it is important that you are putting this into consideration. Keeping it short and simple gives you the advantage to make everything clear to the audience by having enough time to answer their questions. Go straight to the point and avoid fillers or stray items. Make sure that your listeners are focuses on everything that you are discussing.

Remember the four Ps of a marketing presentation. The first P stands for product and it requires the speaker to describe it in front of their audiences and make them understand its usefulness or why the market needs it. The second one is the price which should be set on a certain tier. The third P is the positioning segment or the target consumers and the last P is for the place where the products or your services will be distributed.

How to Present Marketing Ideas

The first thing that you can do is to gather enough information before the presentation. You will be answering a lot of questions so make sure that you can answer them all. Check about the facts and present it to your listeners. Don't expect that everything that you say will be understood and be bought by your audiences. To make your presentation a lot believable, present data such as statistics, surveys and trends.

Facts will be a lot more convincing if you will incorporate the use of visuals. Use different applications to provide your audiences with graphs, pie charts, pictures, flowcharts and animated characters to represent different data such as sales growth and comparison with previous month's ratings or of performance of other companies'. Share stories that will help your audience to relate about your proposed plans. This can also break the ice and loosen them up so that they can be more interactive during the presentation.


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