How The Google Plus Circle Feature In Youtube Can Help You Market Your Brand

Posted by Hadraj Youssef On Saturday, May 31, 2014 0 Comments
By Yussef Smith


Do you use Google Plus to interact with your audience? You can now use YouTube to upload your promotional videos and choose which Google Plus Circle you want to share this content with. Google Plus users have been able to share content with the member of a Circle since Google Plus was created but the YouTube videos can now be made private and accessible only to the members of a Circle.



As an online marketer, it is important to build value for your products and your content. People will not subscribe to your newsletter or follow you on social media unless they see your content as valuable and interesting.

Now that Google users can use their Google account on YouTube, it is also possible to upload a private YouTube video that is accessible only to the members of one of your Google Plus Circles. This means you could share exclusive video content with the Circle of your choice.

Make sure the YouTube videos you upload and set as accessible only to the members of a Circle are valuable enough. You could for instance share some exclusive details about a project you are working on or let your audience know about a flash sale you are having before everyone else knows about it. You could also include exclusive coupon codes in your videos so the members of your Google Plus Circle can save even more when they buy products from you.

Clients who do not have access to all your exclusive content yet will try getting access to this content because they perceive it as valuable. You could for instance reward clients for their purchases by placing them in Circles that have access to even more exclusive content such as better promotional offers or more details about new products. Your clients will be motivated to spend more in order to get access to more valuable content. You should take the time to explore the different features of Google Plus and YouTube. These platforms can be used together or independently to reach out to your audience. The important thing is to focus on methods that are relevant to the audience you are targeting.

Do you use Google Plus to connect with your audience? A new feature has been added that allows you to share your YouTube videos only with the members of a Circle. You can choose the set your video as restricted to a specific circle when you upload it to YouTube.




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